Category: CircleUp News & Resources

Announcing the CircleUp25 2018 Winners

This post originally appeared in Forbes.  This marks the sixth year of CircleUp25, our awards recognizing some of the most innovative consumer and retail brands of the year. CircleUp25 is decided on by our expert judges and Helio, our machine learning platform that identifies, classifies, and evaluates 1.4 million brands. This year saw fierce competition ...

CircleUp’s Women in Tech Compilation

The Grace Hopper Celebration is an annual 3-day event celebrating women in technology. It is a really big deal – the world’s largest gathering of women technologists which sells out in a matter of minutes. It presents topics including FinTech, ML, VR, IoT, HCI, and hardware and explores the ways in which women fit into said industries. ...

Why We Invested in Mented

We are excited to announce our recent investment in Mented Cosmetics, founded by KJ Miller and Amanda Johnson who first met as friends at Harvard Business School. Mented is based in Harlem and is the everyday beauty solution for women of color. Mented, short for pigmented, is designed by women of color for women of ...

Succeeding at Costco & the Club Channel [webinar]

What’s the best time and strategy to approach Costco? As an emerging brand, how do you stand out and succeed in the club channel? Today’s shrewd buyers and savvy consumers demand elevated, unheard of product experiences. Join us as industry veteran Jeremy Smith shares tips and best practices in this ever-evolving retailer. This webinar covers: ...

Why We Invested in Kosås

We are excited to announce our investment in Kosås. Founded by Sheena Yaitanes and based in Los Angeles, Kosås is a botanically-enriched, high-performance line of color cosmetics. Kosås is inspired by natural beauty and aims to offer women unmatched formulations with universal appeal. There are an overwhelming number of beauty products on the market, and ...

Company Vision: What it is and why it matters

“To fly what others only imagine.” Woah. This is the vision statement of NASA’s Armstrong Flight Research Center and it’s pretty awesome. It informs and inspires at the same time and I think it serves as a great example of what an effective vision can be. NASA hit the nail on the head, but it’s ...

What is a Chief of Staff Anyway? Part I

The title “Chief of Staff” connotes some combination of DC politics, Supreme Leader Snoke (Star Wars reference), and the Minions. It goes without saying that at a San Francisco fintech company, the role looks very different. I’ve been in the Chief of Staff role at CircleUp for just two months now, and I’ve already been ...

You’re Wrong. Private Investing Will be Disrupted

Here is the typical series of events when it comes to disruptive innovation: Incumbent ignores threat of disruption Eventually admits that disruption is a risk Doubles down on the most profitable business activities Points to small internal projects as proof of internal innovation Gets nervous and throws money at a hodgepodge of efforts, hoping that ...

What I’d do differently if I were the CEO of Kellogg’s

The world of consumer goods is changing at a breakneck speed. This isn’t a shocking revelation to anyone who’s worked in or around the sector. Consumer tastes are becoming more and more fragmented and big incumbents continue to lose market share to upstart brands. It’s often difficult for these incumbents to figure out how to ...

Reflecting on My First 8 Months at CircleUp

Last summer I took the biggest leap of my career.  After spending three years at the private equity firm TPG, and learning from some of the best private market investors in the world, I made a bet on a five year old company that was using data science to invest in an important way that ...